When you want your website visitors to love your web design, it is important to know what every phase of web design follows. A web designing process that is properly structured can not only help build a better website but will improve your collaboration with your designing team. In this article, our web designing company in Bangalore will take you behind the scenes of our web designing process.
To begin, our web designing process includes four stages:
- Project Research
- Ideation
- Designing
- Development
Now, let us understand much deeper about what each of these phases has to mean and what they deliver.
Stage 1: Project Evaluation
This phase is all about defining the project. We start out by arranging a meeting with the client and understanding their problem. This way, we can get to know everything the client expects out of the requirements they want. Evaluating the project is important for both the client and for you as well. When you evaluate it, you have an entire vision that the client is looking at, so it gets easier for you as well. In this phase, we also conduct a competitor analysis to understand and find any basic features that are required to make the client’s website much better. After getting the required information, we can head over to planning the designing part of the website. When planning the design of the website, a UX lead takes it over. When planning the design, the UX Lead usually delivers to you:
- An established communication plan,
- a detailed user personas,
- breakdown list of all the features, and an audit of the existing functionality.
Stage 2: Ideation
By now the designers are ready to generate ideas for the client’s project. With these ideas that are generated, the designers then create prototypes. But before they convert the ideas into prototypes, the client and the web designers have a brief meeting. In this meeting, the designers show what they perceived from the client’s vision. Usually, this is the wireframe that has rough ideas and sketches of what goes where. It shows the website, more like the first glimpse of it. Later, the designers explain the blueprint to the client and up on their approval, a prototype is then being worked on.
You should understand that the wireframe and prototype are the most important components of web designing. A wireframe helps to create a visual guide for the organization to understand how the webpage looks. Whereas, a prototype shows the entire design of the web page itself. When you use these two components, you are allowing the client to see how structured and functional their website is once it’s built. Until we get the approval from the client, we won’t start the actual designing of the web page. At the end of this stage, we will deliver the clients with:
- Content Inventory
- A site map
- User Interactions with the website
- Wireframes
Stage 3: Designing
This stage is all about the user interface (UI) and user experience (UX). We consider these two as the visual components of a website. A well-built UI design is not only about the looks of the website; it is more likely to affect the path to gain more users and also keep them. The UI solutions that the web designing team members provide should be such that it helps to uplift the client’s brand identity. The process begins with defining the visual directions and layout. After that, we conduct a series of interviews to understand the client’s business needs that highlight the visual language. Based on the information from the interview, the designer will create mockups and other graphic materials, such as icons, banners, animations, illustrations, etc. All these materials describe a good visual language. After the UI is worked around, now comes the UX. The need of UX is to ensure the website to the visitor is smooth and engaging. Well, for the client it should ensure functionality and approachable. UX is all about how the visitor interacts across your website. A UX designer will point out the various start points and end points throughout the customer journey on the website. The web designers, after completing all the visual components, will provide the client with an interactive prototype for their final approval. At the end of this stage, the client is delivered with:
- Interactive Prototypes
- UI Assets
- Illustrations
- Animations
- Design Specifications
Stage 4: Development
In this stage of the web designing process, the prototype is now developed into a real website. A website developer will work around with the prototype by using a good content management system (CMS). While using a CMS, the web developer will have to choose a perfect framework to build a website. It is easier to choose a framework, but ensuring which framework works best for your website matters. You should know that the more complex your framework is the better your website is, but more cost incurs for developing and maintaining it. The developer works on bringing the website live and after developing it, will publish it for testing the errors and bugs found across the website. Once it is bug free, the website is live and can be found across search engines. Optimize Design To Tailor Your Business Goals
